Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business’s connection between its outgoing consumer advertising and the responses to that advertising. These processes are designed for business-to-business and direct-to-consumer strategies. Lead management is in many cases a precursor to sales management, customer relationship management and customer experience management. This critical connectivity facilitates business profitability through the acquisition of new customers, selling to existing customers, and creating a market brand. This process has also accurately been referred to as customer acquisition management.
Key Features of our Leads Management System Software
- Lead Automation
- Lead Assignment
- Lead Scoring
- Lead Prioritization
- Lead Activity Scheduling and Tracking
- Lead Report and Tracking
- Lead Email SMS and Voice Communication
- Avoid Lead Leakage
- Ability to work offline
- Integration with other systems
- Automated Capture
- Intelligent Routing
- Reporting and Analysis
- Advanced Security